I wanted to post about a recent trick that I shared with an early stage start-up that I am close to (http://qriously.com/), in the hope that it helps other start-ups. Like all things, it is probably not original, but perhaps it will be refreshed in everyone’s mind. This is an especially effective trick if yours is not a brand that is fully established, and that wouldn’t have enough brand recognition to stick immediately in a potential customer’s brain....
More
http://www.DataDrivenCreative.com